Category: Marketing

Google Analytics also plays a critical role in e-commerce tracking. For online stores, it provides detailed reports on product performance, revenue, transactions, average order value, and shopping behavior. E-commerce analytics reveal which products sell the most, where users abandon carts, and how promotions impact sales. These insights help businesses improve product listings, pricing strategies, checkout […]

Another important aspect of Google Analytics is segmentation. Segments allow users to analyze specific subsets of data, such as mobile users, returning visitors, users from a specific location, or visitors who completed a conversion. Segmentation provides deeper insights into user behavior and helps identify patterns that are not visible in aggregate data. This technique supports […]

SEO performance tracking is the process of measuring, analyzing, and interpreting data to understand how well a website is performing in search engines. In the modern digital landscape, search engine optimization is no longer limited to keyword placement or link building alone. It is a data-driven discipline where success depends on continuous monitoring, analysis, and […]

Local citations are another important local ranking factor. Citations are mentions of a business’s NAP information on online directories, review platforms, apps, and websites. High-quality citations from trusted and relevant sources help validate a business’s existence and location. While the sheer number of citations is less important than accuracy and relevance, consistent listings across authoritative […]

Website performance and speed analysis are increasingly important, and Google Analytics helps monitor these aspects. Slow-loading pages negatively impact user experience, engagement, and conversions. Performance reports show how page load times vary across devices, browsers, and locations. By identifying slow pages, businesses can improve technical performance, optimize images, and enhance hosting infrastructure. Faster websites lead […]

Website design and graphics play a pivotal role in creating engaging, visually appealing, and user-friendly digital experiences. In today’s digital-first world, a website is often the first point of interaction between a business and its audience. Effective design and graphics not only capture attention but also communicate brand identity, enhance usability, and drive conversions. At […]

There are hundreds of gambling websites around the web, and they all claim to offer the best and most reliable online gambling experience. So, what is it that makes one website better than the other? The best and most reliable online gambling sites all have one thing in common. All of them require a membership […]

This was a random act of kindness (RAK) from one busker to another. Firstly, here’s a bit of background about our local Banjo Man. Banjo Man entertains MedwayMost people local to Gillingham and Chatham will have heard the slow finger-picking sound of who we affectionately call ‘Banjo Man’ strumming away in the high streets of […]

As some of you would know Social media can link to digital marketing in somewhat ways. As socialmedia is now one of the largest trends around the world with everyone hooked onto their phones,computer and tablets scrolling through Twitter, Face book, Instagram, Tumbler etc. There is now agrowing trend in business using social media to […]

It is often hard to bear what actually occurs online as though it still might appear rather progression in any sort of typical instructions. For once, there is something worth discussing that should catch the entire audience of folks that wish to make throughout the long run of their activity. These would entail trading sessions […]